Neurodiversity describes the natural variation in how human brains function. While all brains develop similarly, no two are the same. Being neurodivergent (ND) means thinking, learning, or processing the world differently from the typical standard. This can influence social preferences, communication, and learning styles.
The neurodiversity paradigm challenges the medical model that views neurological differences as deficits to be “fixed.” Instead, it promotes the value of diverse ways of thinking. The neurodiversity movement advocates for civil rights, equality, and inclusion, fostering environments that support all cognitive styles.
Coaching Neurodivergent Clients (NDIs)
When coaching NDIs, it’s essential to use neurodiversity-affirming practices that embrace the full spectrum of human experience. These practices need to be part of a coach’s unbiased, curious partnering presence. While a client may have an autism or ADHD diagnosis, their experience varies, making it crucial to coach them as individuals first rather than focusing on their labels.
Ultimately, by focusing on the person instead of the label, clients can navigate challenges in ways that align with their authentic selves—leading to greater growth, independence, and success.
ND clients may be differently abled, but the difference is not less. As coaches, we help shift the perspective from seeing neurodivergence as a problem to recognizing it as just one lens through which they experience challenges. We support clients in working with their unique minds, just as we do with all clients.
How do we maintain this mindset in coaching? By coaching the person, not the problem, situation, or label—while staying within our range as coaches! This mindset fosters growth and deepens the coaching relationship, creating meaningful opportunities for ND clients to thrive authentically. Through genuine collaboration, coaches empower clients to uncover their own unique solutions, ensuring a partnership that leads to lasting success.
The ICF Core Competencies provide a solid framework for this approach, ensuring that coaching remains inclusive, empowering, and responsive. Let’s explore some perspectives that can erase biases and labels and enrich partnering and presence.
Adopting A Coaching Mindset
A coaching mindset is rooted in openness, curiosity, flexibility, and a client-centered approach. It empowers ND clients to take ownership of their growth rather than relying on external validation or “fixing” perceived deficits. Coaches create a space that fosters self-responsibility and accountability while trusting clients to find their own solutions.
Coaches benefit from exploring the nuances of neurodiversity through continued education— reading about dyslexia, understanding ADHD and autism perspectives, and attending workshops on sensory processing or emotional regulation.

Scenario: Gabriela & Coach Jordan
Gabriela, an autistic professional, works with Coach Jordan to improve communication in the workplace, particularly around nonverbal cues and sensory overload.
Demonstrating Adopting A Coaching Mindset
1. Client Empowerment
Coach Jordan reinforces that Gabriela is in control of her progress. He provides support and tools but ensures she makes decisions based on her needs.
- “What do you think will work best for you?”
- “What do you need at this point in the conversation?”
Instead of focusing on struggles, they develop strategies that leverage her strengths, such as structured communication techniques.
2. Awareness of Context & Sensory Needs
Jordan tailors coaching to Gabriela’s communication and sensory preferences.
- “What ways of communicating serve you best?”
- “What would make our coaching sessions most comfortable for you?”
He adjusts by providing clear verbal communication, dimming lights, lowering noise levels, and offering virtual sessions or shorter meetings.
3. Curiosity & Continuous Learning
Jordan stays engaged in Gabriela’s experience by asking open-ended questions, using direct language, and avoiding idioms. He adapts based on how Gabriella best processes information—visually, auditorily, or kinesthetically.
4. Emotional Regulation
Jordan models self-regulation, ensuring a calm, supportive space. He pauses before responding, slows the conversation, and uses a neutral tone.
He also engages in mentoring and continuing education to refine his ND coaching skills.
Coach Jordan recognizes that advising Gabriella can be harmful, as it suggests she needs fixing, and reinforces societal pressures to conform. This approach can undermine her autonomy and self-worth.
Staying in the coaching lane—guiding discovery rather than imposing solutions—is essential. If uncertain, seeking mentorship or supervision helps maintain a client-centered approach.
Cultivates Trust and Safety
Creating trust and safety fosters a supportive space where clients feel secure, valued, and engaged in their growth. For ND clients, trust is essential, as they may have faced bias or misunderstanding. Ensuring safety allows them to explore freely, enhancing personal development.
Scenario: Sarah & Coach Emily
Sarah, an ND client with ADHD, works with Coach Emily on parenting strategies to manage emotional dysregulation and ease conflicts with her children.
Demonstrating Cultivation of Trust and Safety
1. Understanding the Client’s Context (Identity, Environment, Values, and Beliefs)
Sarah shares that loud noises from her children make it hard for her to stay calm, and she feels guilty for needing quiet time. Coach Emily tailors her approach by recognizing Sarah’s sensory challenges and parenting values. Coach Emily validates her experience by saying:
- “It makes sense that constant noise feels overwhelming, especially when you’re already managing so much. Many parents—especially those sensitive to sensory input—struggle with this. What strategies have helped you find moments of calm before?”
Third-person framing (“Many parents”) encourages reflection without triggering defensiveness, creating a safe space for meaningful conversations.
This response acknowledges Sarah’s sensory challenges while reinforcing her strengths and encouraging problem-solving within her values as a parent.
2. Demonstrating Respect and Adapting to the Client (Identity, Perceptions, Language, and Insights)
Coach Emily fosters rapport through warmth, active listening, and patience, allowing Sarah space to process emotions. She acknowledges Sarah as a whole person, coaching her beyond her ADHD diagnosis.
- “Parenting is tough, and every parent has moments they wish they handled differently. What’s something you do as a parent that you’re proud of?”
By shifting the focus to Sarah’s strengths, Coach Emily validates her experiences beyond ADHD and fosters a supportive, judgment-free space where Sarah can reflect on her growth and resilience.
3. Showing Support, Empathy, and Acknowledging the Client’s Feelings
When Sarah is emotionally dysregulated, Coach Emily uses a calming tone and validating language, such as:
- “Emotions seem front and center today. What do you most need from our conversation?”
- “What specifically is triggering overwhelm?“
- “What might help you feel more comfortable?”
If Sarah is distressed, Coach Emily reassures her:
- “It seems like this topic is bringing up strong emotions. Say whatever you want—no judgment. What would you say if there were no consequences?”
She respects Sarah’s need for silence, offering space to process:
- “Take your time. No rush to answer.”
Coach Emily supports emotional regulation through deep breaths, breaks, and slowing the pace:
- “I’m going to take a deep breath. Feel free to join me or allow for some silence. We’ll take this one step at a time.”
By adjusting her approach, Coach Emily creates a safe, supportive environment where Sarah can manage her emotions and progress in her coaching goals.
Maintaining Presence
Maintaining Presence means staying fully engaged, focused, and adaptable during sessions. It requires attunement to the client’s needs, allowing space for emotions, silence, and reflection.
For ND clients, maintaining presence is key to creating a supportive, affirming space. Coaches must respect individual processing styles, remaining open, empathetic, and responsive to foster growth while celebrating each client’s uniqueness.
Scenario: Leo & Coach Naomi
Coach Naomi works with Leo, a client diagnosed with Autism and ADHD, who seeks to improve his project management skills and ability to stay focused as an entrepreneur.
Demonstrating Maintaining Presence
1. Remains Focused, Observant, Empathetic, Curious, and Responsive
Coach Naomi stays fully present with Leo, maintaining a calm demeanor, listening attentively, and offering verbal affirmations and reflective feedback. Coach Naomi asks open-ended questions, encouraging Leo to expand on his thoughts.
- “What do you think will help you stay focused?”
2. Manages Emotions and Demonstrates Confidence With Strong Emotions Regarding Client and Coach
Coach Naomi stays present and emotionally regulated, creating a calm space for Leo to explore solutions without being overwhelmed. Instead of advising, she partners with him to support his natural cognition and self-regulation.
- “This seems to have stirred up something; what’s that about?”
3. Comfortable Working In a Space of Not Knowing
Coach Naomi adopts a “not knowing” stance, staying open and free of assumptions. Noticing Leo’s reserved demeanor, Coach Naomi gently acknowledges it:
- “I’ve noticed a shift in your voice today. Correct me if I’m wrong, but if you notice that too, I’m here if you want to explore it together.”
This approach lets Leo open at his own pace, fostering authentic conversations.
4. Creates or Allows Space for Silence, Pause or Reflection
Coach Naomi incorporates silence, giving Leo space to organize his thoughts without pressure.
Key Strategies for Neurodivergent Clients
- Stay in the Coaching Lane – Focus on inquiry, not instruction. Providing solutions can reinforce the idea that ND clients need fixing, undermining their self-trust.
- Seek Supervision – If unsure, reach out to mentors and supervisors for guidance.
- Partner with Presence – Remain open and responsive to our clients’ uniqueness
- Support Emotional Regulation – Partner with our clients so they feel secure, calm, and engaged.
- Coach the Person – Coach clients as individuals first, rather than focusing on labels, to remain unbiased, open, curious, and inclusive partners.
- Empower Our Clients – Support our clients in discovering their own strengths and solutions.
Conclusion
By applying neurodiversity-affirming coaching, we create environments where ND clients feel understood, empowered, and valued. Recognizing their unique cognitive styles unlocks new learning, confidence, and personal growth.
When we honor neurodiversity in our coaching, we contribute to a more inclusive world—one where every individual’s way of thinking is respected, embraced, and celebrated.

Cheryl Susman
Cheryl Susman, PCC, is an Educational Therapist, Certified Neurodiversity Coach, and founder of Cheryl Susman ADHD Coaching. With over 30 years of experience, she helps individuals and families navigating ADHD, autism, and learning challenges build resilience, achieve goals, and create meaningful change. Access free tools and resources at cherylsusman.com.






