Making the decision to invest in a coaching certification program is no small step. With the rise in demand for professional coaches, many aspiring and experienced coaches are looking for programs that not only teach essential skills but also help build sustainable businesses.
Thriving Coach Academy is one such program—but how does it measure up? If you’ve been searching for Thriving Coach Academy reviews, you’re likely wondering if this program is the right fit for you.
In this guide, we’ll explore Thriving Coach Academy in detail; we’ll cover its curriculum, accreditation, student feedback, and more to help you make an informed decision.
What is Thriving Coach Academy?
Thriving Coach Academy is a well-regarded, ICF-accredited training program for individuals looking to build a career in coaching. It focuses on innovative, forward-thinking coaching methods to help students succeed in the ever-changing coaching world.
The program offers live virtual classes, interactive sessions, and group activities, covering areas like health and wellness, relationships, executive leadership, entrepreneurship, and more.
Its mission is to empower graduates to make meaningful impacts in their clients’ lives while achieving financial success and independence. This is achieved through a combination of rigorous training, ongoing support, and a strong community of coaches dedicated to excellence.
About the Founder
Frank Macri is the founder of Thriving Coach Academy. With a background in psychology from Boston University, Frank transitioned from aspiring therapist to life coach, establishing a successful coaching business that reached seven figures before he turned 30.
His journey from overcoming personal confidence challenges to becoming a leading figure in the coaching industry inspired him to create the Academy. Frank is also the host of the “Life Coaching Secrets” podcast, where he shares insights into the coaching profession, and the author of the book The Thriving Coach.
Thriving Coach Academy Coach Training Program
This all-in-one program includes everything you need to succeed as a coach. Training manuals guide you through the process, while weekly live calls and one-on-one mentorship offer practical feedback and support. Small group cohorts create opportunities for collaboration and hands-on practice.
Thriving Coach Academy’s coach training program is structured into five phases.
Phase 1: The Aspiring Coach
Here, students learn how to confidently conduct coaching sessions, maintain ethical practices, and build trust with clients. Core concepts include:
- The Coaching Arc
- The Heroic Lens
- Ethics and Rapport Building
- Agenda Setting and Trust Building
Phase 2: The Apprentice Coach
Participants develop active listening, powerful questioning, and goal-setting skills to enhance their coaching effectiveness. Topics covered include:
- Active Listening
- Clarifying Goals
- The Thought Ladder
- Accountability Strategies
Phase 3: The Evolving Coach
This phase introduces tools for navigating emotions and validating client experiences. Topics include:
- The Emotional Pendulum
- Holding Space
- Peeling the Onion for deeper insights
- The STEAR Method for structured coaching
Phase 4: The Proficient Coach
At this stage, students refine their methods and prepare to work with diverse clients. They also learn how to secure their first paying clients and explore advanced coaching approaches, such as:
- Goals Behind Goals
- Duality Coaching
- Group Coaching
- Role-Playing and Storytelling Techniques
Phase 5: The Thriving Coach
In this final phase, you’ll master advanced coaching techniques and learn how to:
- Define & refine your coaching niche
- Sell high-ticket coaching packages with confidence
- Design impactful coaching programs
- Conduct effective and authentic consultations
You’ll also receive weekly business mentorship to help you build and grow your practice. Plus, ready-to-use marketing resources to attract clients and lifetime access and support.
ICF Accreditation
TCA is accredited by the ICF at both Level 1 and Level 2, providing a clear path to earning ICF credentials like the ACC and PCC.
The first step is completing over 175 hours of coach-specific education through the academy’s comprehensive Coach Training Program.
From there, the business training component helps you start enrolling clients and working towards the 500 hours of coaching experience required for PCC certification.
Finally, the program prepares you for the ICF credentialing exam, giving you all the support needed to approach it with confidence.
Program Structure
Start Date: They offer several cohorts throughout the year, so students can get started right away. Once enrolled, students receive instant access to their online portal to quickly master the basics.
Time Commitment: The program is fully virtual and requires about 3–5 hours per week. Their training sessions are scheduled to accommodate most time zones.
Course Duration: Students can become certified within six months. They also show students how to earn as they learn, and over 50% of students enroll paying clients within their first few months of training.
Live Practice & Training Calls: They hold training calls throughout the week, allowing students to practice coaching, receive feedback, and develop skills across different coaching niches.
One-on-One Mentorship: Students get one-on-one sessions with a Mentor Coach to receive personalized feedback on their coaching.
Comprehensive Resource Library: Students have access to 150+ hours of business development content and 100+ hours of coach training videos, including full coaching session breakdowns.
Cost
For the most accurate and up-to-date information on tuition and payment options, contact Thriving Coach Academy directly. They also offer personalized Admissions Calls to discuss your journey and financial options in detail.
Special Offer: Get $500 off by mentioning LCM during your Admissions Call.
What Makes Their Program Unique
Student Success: They track their students’ progress and have the data to back it up. From their graduates, 70% have part-time or full-time businesses they launch while in the program. The remaining 30% use their coaching to enhance their current careers.
Lifetime Support: They allow students to repeat all training modules for as long as they’d like at no additional cost. Students receive ongoing mentorship on both their coaching and business, even after certification.
Business Mentorship: Their business development resources—especially the focus on selling premium and high-ticket coaching—set them apart. Students receive full training and done-for-you resources for launching podcasts, facilitating transformational live events, and creating content for social media.
Fast Client Breakthroughs: The signature coaching tool they teach, the Rulebook Coaching Method™, shows coaches how to achieve breakthroughs just minutes into a session. It’s research-based and draws from CBT, neuroscience, and positive psychology.
Intimate Classroom Size: With an average of 15 students per cohort, they provide a more intimate learning environment where students have direct access to instructors and can get all their questions answered.
Tech Support: They offer full tech support to help coaches set up websites, funnels, and marketing channels.
Thriving Coach Academy Reviews
I was initially anxious about the cost of the tuition having completely an executive coaching course elsewhere and not felt it was value for money. But TCA delivers in terms of quality and breadth of tuition, the amount of additional academic and business support as well as multiple opportunities to practice new techniques in between training modules. The separate final business training final module is what sets it apart.
Jen Wilkes
Thriving Coach Academy provides new coaches with everything they need to succeed. Not only did I learn coaching skills, I also learned business skills, gained a network of incredible coaches, and was paired with a mentor who helped me grow. Because of all this support, I was able to start my coaching training in January and finish the year with obtaining my ACC ICF Certification in December. I could not have done that without TCA.
Lindsay Mueller
I’ve gone through a master’s degree program and other trainings in the past, but this is the best professional development investment I’ve made in myself.
Nneka T.
More student successes here.
Is Thriving Coach Academy for You?
Thriving Coach Academy stands out for its well-rounded curriculum and focus on creating confident, business-savvy coaches. If you’re ready to commit seriously to your coaching career, this program offers the tools and resources you’ll need to succeed.
Check out their Coach Training Program today! They offer a free one-hour Coaching 101 training to help you have a solid foundation in coaching.
Special Offer: Get $500 off by mentioning LCM during your Admissions Call.
And if you are looking for more options, check out our top life coach certification programs list.
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