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Honeybook vs Square – Comparison

Last updated on February 8, 2024

Time is of the essence when you’re running your own business. Every minute you save on repetitive admin tasks can be well-spent on building relationships with clients and improving your coaching services. That’s why business management software is such a necessity. If you’d like to streamline your business, Honeybook and Square can be promising options.

In this comprehensive Honeybook vs Square, we’ll explore what these two popular software solutions bring to the table and how they cater to the specific needs of coaching. Let’s get started!

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Honeybook vs Square: An Overview

Honeybook is a popular platform for service-based businesses—including coaching practices—as it provides a comprehensive solution for client and business management. It streamlines client communication, booking, and payments, so you can handle both client interactions and business workflows within one software. Get to know Honeybook and its features in our informative Honeybook review.

Square is a robust CRM software for entrepreneurs and small to medium-sized businesses. Its main focus is on managing a client base and simplifying sales processes. This is a handy tool for tracking leads and payments, simplifying invoicing and selling, and appointment scheduling.

Pricing & Free Trial

Now, let’s delve into the pricing structures and available free trial options for both Honeybook and Square.

Pricing Plan

Honeybook has a three-tiered pricing plan, starting at $16/month with an annual subscription. The basic plan doesn’t support features like the scheduler, automation, expense management, profit and loss tracking, standard reports, and QuickBooks integration. You can get these features and more with upgraded subscriptions. By using our link or promo code ‘lifecoachmag,’ you can enjoy a 50% discount on your first year. 

You can begin using Square at no cost for processing payments in person, online, or over the phone. This is one of the reasons why it’s such a popular choice among small business owners. If you need advanced features, the higher tier plans start at $29/month. In addition, you have the option to add specific tools for an extra fee, such as integrating an email marketing tool for an additional $15/month.

Free Trial

Honeybook allows you to try any plan you want for 7 days for free. They don’t even ask for credit card information to sign up. 

Square doesn’t have a free trial, but you can start using the platform for free. If you decide to add any of their paid tools to your plan, you can try them out at no extra cost during a 30-day trial period.


It’s time to dive deeper into Honeybook’s and Square’s set of features and what makes them stand out.

Honeybook Features

  • Scheduling
  • Automation 
  • Communication
  • Client portal
  • Contracts
  • Invoices
  • Payments
  • Reports
  • Templates
  • Honeybook AI
  • Mobile app
  • Integration with Zapier, Zoom, Google Calendar, Gmail, iCloud Mail, Yahoo Mail, Outlook Mail, AoI Mail, QuickBooks, etc.

Honeybook provides a complete solution so you can manage every aspect of your business from one central dashboard. Besides project management, invoicing, and payments, the platform supports numerous integrations, including Quickbooks, Gmail, and Calendly, so you can consolidate all your business processes.

Honeybook simplifies creating professional materials, such as brochures, pricing guides, questionnaires, and contracts, with its editable and stunning templates. You can showcase your services, prepare coaching material for clients, or speed up admin preparation with these diversified and customizable documents.

The Automation feature can be a true time-saver and help you nurture relationships with clients. You can create custom automation to send emails, files, or tasks based on client behaviors, dates, or other criteria. This allows you to streamline follow-ups, automatically respond to inquiries, and personalize communication while incorporating branded templates.

Square Features

  • Scheduling
  • CRM
  • Payments
  • Invoices
  • Marketing
  • Customer directory
  • Banking
  • Loyalty programs
  • Payroll
  • Team management
  • Hardware (register, terminal, stand, etc.)
  • Integration with Bigcommerce, Ecwid, Wix, Weebly, WooCommerce, etc.

Square comes with a lot of different products, and one of the most well-known tools is Square Payments. Square payments processing gives you the flexibility in accepting payments for your products or services through various methods, including credit and debit cards, digital invoices, and in-app payments. However, like most payment systems, Square applies transaction fees based on the type of transaction.

Square’s online scheduling tools, including Square Appointments, provide multiple ways for clients to book meetings. You can set up online booking by creating a simple booking site with Square Appointments, a custom full-service website with Square Online, or by embedding a booking widget on your existing non-Square website.

The integrated banking services are designed to simplify your financial needs. With Square Banking, you can instantly access funds from your sales, spend with a Square Debit Card, save automatically with Square Savings, and become eligible for a loan based on your Square sales. The services are fee-friendly, with no credit checks, long applications, or ongoing interest for loans.

Honeybook vs Square – How Are They Different?

Honeybook and Square may both be tailored to small-business owners, but they are different in many ways. Let’s review some of their most notable differences.

Solutions for Online Services vs Physical Store

Honeybook is more focused on delivering online services while Square has a lot of features designed for brick-and-mortar businesses. While Honeybook has software specifically tailored for life coaches, Square doesn’t provide a dedicated solution for coaching professionals. Honeybook’s features like the client portal, templates, and AI Creator can be especially valuable for coaches.

Complete Banking Solution

Honeybook sets you up with tools for invoicing, payments, and proposals, and even has a cool feature to unify an invoice, contract, and payment into one document. However, Square takes the lead when it comes to financial management as it provides a full banking service.

Additional Fees

Honeybook’s pricing structure is straightforward. You have three plans to choose from and there are no additional costs. Since Square provides several products outside of its basic packages, additional fees will be incurred if you decide to add email marketing, payroll, loyalty program, text message marketing, or Afterpay. 

Customer Support

Honeybook has a 4.8 rating for customer service on Capterra. Reviewers are predominantly positive, praising their responsiveness and step-by-step guidance in solving users’ problems. They are available to you 7 days a week via email, or by phone for billing inquiries.

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Paperbell has a 4.4 rating for customer service on Capterra. Users mainly described customer service as on-point, but some weren’t completely satisfied with the help they received. Support reps are available via phone, email, or live chat at any time.

Conclusion – Honeybook or Square?

There’s a good reason why Square is a go-to choice for many small business owners, but if we take into account the business needs of life coaches in particular, Honeybook is the preferred choice.

Square is primarily centered on processing payments and diversified payment options for physical and online stores. Honeybook, on the other hand, is dedicated to providing a simple solution for online businesses. It is intuitive and has a lot of features for streamlining the entire coaching business, including crafting better emails with AI or designing attractive welcome packets for new coaching clients. 

Alternatives to Honeybook and Square

If you want to automate your coaching business with software tailor-made for this industry, be sure to check out our list of the best life coaching platforms, featuring some top-rated options like Paperbell, Simplero, Bonsai, CoachVantage, and Practice.

To find out how the winner of this showdown, Honeybook, compares to these powerful tools, check out our Honeybook alternatives article.

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