Press "Enter" to skip to content

Google Business Profile: How Does it Benefit Life Coaches?

Last updated on June 6, 2023

As a business coach or consultant, having an online presence is essential in today’s digital age. We’ve all heard the advice about marketing yourself on social media and drawing in potential clients with a blog. But there’s another tool you might not have considered. It’s quick and easy to set up and requires little maintenance but is powerful enough to help you rank at the top of the search results for those looking for life coaches. 

What is this simple tool? It’s a Google Business Profile, a professional and eye-catching profile for your business. By the end of this article, you’ll understand what a Google Business Profile is, how to set one up, and the benefits of the Google Business Profile for Life Coaches.

What is a Google Business Profile

A Google Business Profile is a free listing on Google that provides business owners with the opportunity to create a branded profile for their business, which will show up when customers search for related terms on Google. For example, if a potential client enters “life coach austin texas” into the search bar, the first results shown are those businesses with Profiles on Google—even before the rest of the search rankings. 

search results for life coach showing google business profiles

A Google Business Profile includes important information about the business, such as its name, location, contact information, and even reviews from customers. Seeing those 5-star ratings right away can be a huge selling point to potential clients. A Profile also allows business owners to post updates, photos, and videos that can help customers learn more about the business.

How to Set Up a Google Business Profile

To set up a Google Business Profile, first, you will need to verify your business profile by either providing a phone number to receive a verification code or by having a postcard sent to the business address with a verification code. Once your business is verified, you can start adding updates, photos, and videos to your profile. You can also add a description of your business, services, and other important information that customers can use to learn more about your business.

Finally, you can set up your profile to receive customer reviews, messages, and other interactions. Once you have everything set up, your Google Business Profile will be complete and ready for customers to view. The Google Business Profile will appear at the top of the search results for customers who are searching for your business and filtering for relevant keywords. You can also promote your Google Business Profile on your website, social media pages, and other marketing materials.

Benefits of a Google Business Profile for Life Coaches

By having a Google Business Profile, life coaches can gain more visibility and reach more potential customers. It also allows coaches to easily display their services, post updates, and even receive reviews from customers. Having a Google Business Profile can help coaches stay organized and keep track of customer interactions, making it easier to manage their business.

Google Business Profiles offer numerous benefits for life coaches. With a Google Business Profile, coaches can:

  • Easily showcase their services, helping to attract more customers. The Google Business Profile also allows business owners to easily post updates and photos.
  • Receive reviews from customers, which can help to build credibility. The Google Business Profile allows business coaches to easily set up their profile and post photos, messages, and other updates related to their business.
  • Increase their visibility and reach more potential customers. With a Google Business Profile, a potential client’s search for “life coach + your city” will lead them straight to you.
  • Stay organized. By simply tracking customer conversations (such as reviews and messages), coaches can better manage their business.
  • Find out what customers think of their coaching services and be better informed about customer expectations so that they can confidently serve their customers’ needs.
  • Manage customer interactions, allowing them to effectively meet customer needs. With a Google Business Profile, they can easily search through the different conversations customers have with them and keep track of what customers are saying.

The Google Business Profile keeps business owners informed with email notifications and allows them to quickly make changes as needed.

Life Coaches Currently Using and Benefiting from a Google Business Profile

Many coaches are already taking advantage of the benefits offered by Google Business Profiles. For instance, business coach and consultant Carrie Wren recently set up a Google Business Profile for her business and says that it has helped her reach more potential customers. She says, “I am getting views from people all over the world. The ability for someone to find me and contact me is immediate and direct.” 

Having a profile on Google has allowed her to build credibility and authority in her industry. She adds, “It has helped me establish myself as someone to be heard in my space.” Before then, she had a blog and was sharing posts via social media, but now she is able to connect with people directly and engage in conversations. From her Google Business Profile, Carrie has been able to attract more customers and create more income.

Here’s how Carrie’s Google Business Profile appears in search results. You can click through to read reviews and find more information:

Similarly, business coach and consultant Sydney DeLucchi uses a Google Business Profile to exhibit her services and keep in touch with customers. She says that having a profile has increased her visibility and helped her to build her business. The profile has helped her attract more potential customers and it will continue to benefit her in the future. 

She adds, “This is a great tool for coaches who want to be visible and get more business.” It is through her business profile that Sydney has been able to attract more potential customers and generate more revenue.

Here’s how Sydney’s Google Business Profile appears in search results.

Having a Google Business Profile can be a great way for life coaches to gain more visibility, showcase their services, and manage their businesses more effectively. Setting up a profile is easy and can be done in just a few steps. By taking advantage of the many benefits offered by Google Business Profile, business coaches can easily reach more customers and increase their business.

How useful was this post?

Your feedback helps us write better content.

Thanks for letting us know!

How could we improve this post?

Lenny Rowell GMB Marketing Solutions
Lenny Rowell

Lenny Rowell is an experienced digital marketing professional with over 10 years of experience in affiliate, SEO, and local marketing. He specializes in helping businesses leverage Search Engine Optimization and digital marketing strategies to maximize their online presence. Lenny and his team at GMB Marketing Solutions are experts in setting up Google Business Profile. They are committed to helping business owners achieve success and are eager to share their knowledge and expertise.

Be First to Comment

    Leave a Reply

    Your email address will not be published. Required fields are marked *